Gervonta Davis and David Benavidez could share a card in June in a PBC doubleheader event on Amazon Prime PPV. By placing these two big names together to share a card, Premier Boxing Champions will increase the chances of the event being a success.
The Match-Ups
Tank (29-0, 27 KOs) will be defending his WBA ‘regular’ lightweight title against #2 Frank Martin (18-0, 12 KOs), while Benavidez (28-0, 24 KOs) will be fighting for the WBC interim light heavyweight title against Oleksandr Gvozyk (20-1, 16 KOs).
Boxing insider Ray Jackson dropped the hint on social media. It still hasn’t been made official, so we’ll have to wait and see if it comes to furious. It makes sense for PBC to put these two big names, Tank and Benavidez on the same card because they’re planned fights aren’t big enough for either of them to headline their own cards alone.
If both Tank and Benavidez are combined on a single PPV card on Amazon, it would prove outstanding value for fans, provided PBC doesn’t price it too high.
Pricing is Key
Pricing it in the $60 range would be fair, as there’s no demand to see Gervonta fighting Martin, who looked average in his last fight.
It would be a mistake for them to push the price into the $80 to $100 range or force buyers into subscribing to Amazon Prime as a condition to watch the fight. Amazon Prime subscription rate is $14.99 per month or $139 per year.
Likewise, Benavidez’s opponent, 37-year-old Gvozdyk, recently returned after retiring in 2019 following his tenth-round knockout loss to Artur Beterbiev. Younger fans have never heard of Gvozdyk.
Fans wouldn’t mind paying to see Benavidez fight on PPV if he were facing Beterbiev, Canelo Alvarez, David Morrell Jr., Dmitry Bivol, or Jai Opetaia, but not Gvozyk.
Davis Needs Bigger Names
For Tank Davis to sell a fight on Amazon PPV without a big name like Benavidez on his undercard, it would require that he take a risky opponent like Shakur Stevenson, Devin Haney, Vasily Lomachenko, Subriel Matias, or Teofimo Lopez. Martin isn’t good enough. He looked marginal in his last fight against Artem Harutyunyan.
Fans are getting tired of waiting for Gervonta to step it up against high-caliber opposition after watching him pad his record for the last ten years against non-risky opposition, being matched like an oil well that is producing at a slow rate to ensure it doesn’t run dry too soon.