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Ellerbe & Hearn trade trash talk over Canelo – Golovkin II pay-per-view numbers

Image: Ellerbe & Hearn trade trash talk over Canelo - Golovkin II pay-per-view numbers

By Dan Ambrose: Mayweather Promotions CEO Leonard Ellerbe and Eddie Hearn went back and forth on social media today over the pay-per-view numbers for last weekend’s trilogy fight between Canelo Alvarez and Gennadiy Golovkin.

Ellerbe did a bit of gloating after industry insider Dan Rafael reported that the Canelo vs. Golovkin III fight brought in between 550,000 and 575,000 buys on DAZN PPV.

According to Rafael, those numbers are “disappointing,” and he doubts that they’ll cover the $75 million in purses paid out to Canelo (58-2-2, 39 KOs) and Golovkin (42-2-1, 37 KOs) for their headliner last Saturday night at the T-Mobile Arena in Las Vegas.

DAZN reported that the total buy rate was 1.06 million buys for the Canelo-Golovkin III fight. However, Rafael says those were global numbers and not for the United States, which charges more for their pay-per-view than other countries.

DAZN hasn’t reported the total revenue pulled in for the Canelo vs. Golovkin III fight yet. That would clear up a lot of things if they revealed that to the public because it would shed light on whether the buys will cover the $75 million in purses for Canelo and Golovkin.

If the PPV numbers don’t balance out to cover the costs of the huge purses for Canelo and Golovkin, it’s unclear what DAZN would be looking to prove by reporting the event pulled in 1.06 million buys.

It was a bad idea to make the Canelo vs. Golovkin fight at this point in their careers because there’s no longer a lot of interest in the fight. Golovkin has one damage to his carer by choosing to face non-elite fighters in the last four years, and the fans have forgot about him.

“Janibek [Alimkhanuly] or [Yamaguchi] Falcão, the Brazilian guy that we promote,” said Bob Arum of Top Rank to Fighthype when asked who Gennadiy Golovkin should fight next after his loss to Canelo Alvarez last Saturday.

“I mean, those fights are easy fights to make, and they’re winnable fights for GGG, but they’re not affordable because he’s, it’s not his fault, he’s coming off a deal where I think he made in his last fight $30 million dollars. Nobody is going to pay him anything like that to fight one of those guys,” said Arum about Golovkin.

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