Mayweather-Cotto sells for $59.95 on PPV, but a lot less in theaters

By Boxing News - 04/10/2012 - Comments

Image: Mayweather-Cotto sells for $59.95 on PPV, but a lot less in theatersBy Chris Williams: If you want to get an opportunity to see Floyd Mayweather Jr. (42-0, 26 KO’s) work his magic on May 5th in his fight for the World Boxing Association junior middleweight title against Puerto Rican Miguel Cotto (37-2, 30 KO’s), you can purchase this fight for a mere $59.95 on HBO pay-per-view.

This is practically a steal given how good this fight is. If you’re not into paying all that money to see it, you can also watch in the theaters for something along the lines of $18 to $20. According to Dan Rafael, the Mayweather-Cotto fight will be shown in theaters by Fathom Events. I checked their website at fathomevents.com to see if they had theaters where I live, but I couldn’t find any within 100 miles. But they seem to cover most of the major cities in the United States, but as you can see there are limitations.

For your money you get at least two good fights – Mayweather-Cotto and Saul Alvarez vs. Shane Mosley. I don’t particularly care for the throw in undercard fights between Jesse Vargas against Alfonso Gomez, and Deandre Latimore vs. Carlos Quintana. I don’t see those guys as PPV worthy fighters. To me, they’re more like EPSN2 undercard fighters at best. I don’t see them even as top of the card on ESPN2, because there are a lot of other interesting fighters coming up that I feel have a chance to win titles some day, and think Vargas or Latimore will ever pick up belts. Gomez and Quintana are obviously being brought in as opponents for those guys, and you can expect them to lose unless Vargas and Latimore are lesser fighters than I think they are.

But the Mayweather vs. Cotto fight is more than worthy of the full $59.95. It doesn’t really need an undercard for this fight to sell a lot of PPV buys. It obviously wouldn’t have hurt for Golden Boy Promotions to put on a good undercard for this fight, because the one they included won’t likely cause boxing fans sitting on the fence to want to pull out their wallets and purchase the fight. But hopefully they learn from this if the event doesn’t bring in over 1 million buys. Packing the undercard with guys without a fan base or with uncertain future opportunities is kind of a waste if you ask me. They would have been better geting one of Golden Boy’s good fighters like Andrien Broner for the card so it could at least give him some good visibility. It would be like boxing fans getting two Mayweather’s for the price of one.



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