Arum says he needs 700,000 PPV buys for Pacquiao-Margarito bout to get a “Decent payday”

By Boxing News - 11/09/2010 - Comments

By Jason Kim: For Bob Arum, Manny Pacquiao and Antonio Margarito and company to do well in their mega fight this Saturday night, promoter Arum says the fight has to to at least 700,000 pay per view buys, according to the LA Times. This is the number that Pacquiao’s last fight against Joshua Clottey did in March, which was a big step down from the 1 million plus that Pacquiao’s fight with Miguel Cotto did last year.

Arum could have selected a more popular fighter than Clottey to fight Pacquiao, but then again Clottey was ideal because he fights for Arum’s Top Rank and there would be no sharing with other promoters. It’s a good deal, but probably not the best situation for Pacuqiao because he would have brought in huge numbers for a fight against Shane Mosley, who wanted to fight him.

Speaking about the Pacquiao-Margarito fight, Arum said “We need to get 700,000 [sales] to have a decent payday.” It’s likely that Arum will get his wish of at least 700,000. However, he’s obviously expecting more than that, even though the huge price for the pay per view fight – $54.85 – is really steep given that it’s a fight that only has one star involved. Margarito is just a little more popular than Clottey, and has never had a huge fan base. Arum is counting on a lot of Mexican boxing fans supporting Margarito for this fight.

It’s unclear whether he’ll get huge numbers, but Arum probably get above 700,000 because HBO has put together one of their 24/7 series to help boast sales. So far, the series has been pretty dull because Pacquiao has looked lethargic during the series and his trainer Freddie Roach has mentioned how Pacquiao is having a poor training camp. It’s not exactly something that inspires one to order the fight on PPV.

Arum thinks that the fight will draw at least 60,000 fans at the Cowboy Stadium, in Arlington. It’s unknown if Arum means 60,000 paying fans or a smaller number with a large amount of complimentary tickets given away to help boast the numbers artificially.



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