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Khan thinks Judah bout will bring in 150,000 PPV buys on Primetime

By William Mackay: WBA light welterweight champion Amir Khan (25-1, 17 KO’s) sees his July 23rd unification bout against IBF light welterweight champion Zab Judah (41-6, 28 KO’s) bringing in big pay per view numbers on Primetime PPV. Khan thinks the fight will bring in as many as 150,000 buys, according to

Khan’s last fight against Paul McCloskey brought in only half of those numbers at 70,000, which for the UK are considered good numbers for a fight. The Khan-Judah fight was rejected by Sky Sports Box Office, as they only have one slot free for boxing in July and that’s already been filled by the much bigger unification fight between WBA heavyweight champion David Haye and IBF/WBO belt holder Wladimir Klitschko.

Khan said this to boxingfutures: “I think we can hit about 150,000 buys for this fight. That’s what we’re looking at because it’s a big fight. Judah is a much bigger name than McCloskey and a lot more people know him. Plus it’s a unification fight and it’s in Vegas.”

Khan will be facing the 33-year-old Judah at the Mandalay Bay Resort & Casino, in Las Vegas, Nevada. The fight will be aired on HBO in the U.S, but it won’t be a PPV fight. Khan may be a little too high with his projected numbers for the Judah fight because he’s not a big star in the UK, and he’s done little in recent years until winning the IBF belt in March. My guess is the Judah-Khan fight will bring in slightly more than 70,000. If the fight were to be shown on Sky, I can see it coming in over 100,000 and maybe even making the 150,000 that Khan is dreaming about. However, Primetime likely won’t have Sky’s marketing muscle and won’t be able to push the fight the same way that Sky would. Khan really should have stuck it out with Sky instead of moving to Primetime for his last fight against McCloskey.

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